STAGING – Context Is Key

People aren’t buying houses, they are buying homes. Most potential home buyers want to see where they can fit in that home. Without being able to see furniture in the rooms, it just looks like a big empty space and potential buyers will find it hard to visualize themselves in the space.

Here are some reasons why you should never try to sell your home empty:

It is hard to tell the size of a room when there is no reference point.  Furniture will allow the buyer to see the scale of the room and sometimes even make it look larger then if it were empty. A small empty bedroom can leave one wondering if a bed even fits. Most potential buyers do not have a sense of size from reading numbers on a promotional sheet. They need some sort of reference point to make the connection to their own stuff.

Potential buyers will focus on negatives in the home rather then looking at the overall picture.  Maybe there is a scratch in the flooring, a light switch in an inconvenient spot or a bar missing from the closet. All of these negatives are easier to spot in an empty room. Instead of looking at the overall flow, the buyer is concentrating on what needs to be fixed or critiquing furnishings like light fixtures, woodwork, countertops.

Marble Hall and Staircase

Empty rooms can distract buyers from the home. They may be focusing more on why the home is empty rather then deciding if it is the right home for them. Did they get a divorce? Have they moved away? Are they trying to sell fast because there are too many problems? These are questions they may be asking because the home is so empty and nothing is catching their eye. They may even be asking themselves maybe they are desperate and I can make a low offer?

So be sure to stage each room with items to help the potential buyers see the purpose and potential layout of the room.  Even if the house is not fully furnished it is important to at least paint the picture of what could go on in each particular room for potential buyers. A vacant house is depressing, show the cheerful side of your house.

Advertisements

About Organize Anything

Colette is a Gold Leaf member of the Professional Organizers in Canada (POC). Through the Canadian Redesign Association (CRDA) she has received the designation of Certified Interior Redesigner. She is also a member of the U.S. professional organizing associations National Association of Professional Organizers (NAPO) where she has the Golden Circle distinction and is a member of Intsitute of Challenging Disorganization (ICD) where she is the first in Canada to receive her Certified Professional Organizer –CD (Chronic Disorganization) ®, ADD and CD specialist Certificates. Among her many distinctions she has also earned Level I certificates of study in Chronic disorganization (CD), Basic Mental Health Conditions, Learning Styles and Modalities, Basic ADD Issues, Physical Conditions, Client Administration and Understanding the Needs of Elderly.

Posted on August 20, 2015, in Staging and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink. 1 Comment.

  1. Great point! People buy homes not houses. I sold both my parents houses and in both of them we placed pieces of furniture in the appropriate spaces so the potential buyers would have ideas on where to place the items in the room. I sold one in 3 days and the other (that was in the mist of the depression) in 3 months. Thanks for sharing.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: